[vc_row no_innerpadding=”yes” row_type=”full_width” type=”full_screen”][vc_column][vc_gallery type=”nivo” interval=”3″ images=”1440,1453,1444,2070,1448,2101,1151,1168″ img_size=”full” onclick=””][\/vc_column][\/vc_row][vc_row row_type=”full_width” type=”container” p_bottom=”10″ p_top=”10″][vc_column][vc_column_text css=”.vc_custom_1498187804870{padding-top: 0px !important;padding-right: 10px !important;padding-bottom: 0px !important;padding-left: 10px !important;}”]<\/p>\n
[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=”full_width” type=”container”][vc_column width=”1\/2″ content_align=”text-left”][vc_single_image image=”1331″ img_size=”full” alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/h4bits” el_class=”zircle” css=”.vc_custom_1489853739447{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-02.jpg?id=1832) !important;}”][vc_column_text]<\/p>\n
habits<\/em> is an app to help define and track our most basic activities, a step towards managing more complex health goals.\u00a0This project covers multiple aspects of UX research from interviews to wire-framing, and culminating in usability testing.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ content_align=”text-left”][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/habits” el_class=”zircle” css=”.vc_custom_1509321215496{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2016\/12\/app-1000.jpg?id=2314) !important;}”][vc_column_text]<\/p>\n This prototype was built to address needs identified by my UX study of people’s habits, two relating to my daughter and a third for myself. The app provides a set of timers to encourage reading, brushing teeth, and performing a seven minute workout. Built using HTML, CSS, \u00a0and Javascript, utilizing local storage and CSS animations.<\/p>\n .[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=”full_width” type=”container”][vc_column width=”1\/2″][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/b4lance.com\/thesis” el_class=”zircle” css=”.vc_custom_1619963387033{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-04.jpg?id=1834) !important;}”][vc_column_text]<\/p>\n This is a WordPress site to promote my thesis\u00a0b4lance<\/em>\u00a0(for balance) which in turn shows my design process\u2014prestudy through research and studio.\u00a0b4lance<\/em>\u00a0is a visual way to interpret personal health data, helping to create a direct emotional link to important information about your habits.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/miscellaneous-infographics\/” el_class=”zircle” css=”.vc_custom_1489856239463{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-14.jpg?id=1858) !important;}”][vc_column_text]<\/p>\n A selection of random infographics, visualizing a school’s MCAS results in comparison to Boston public schools, visualizing a doctor’s AIDS treatment research focusing on the\u00a0reasons people give not to proceed with treatment, and a set of visuals developed while teaching graphic design to 6th graders.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=”full_width” type=”container”][vc_column width=”1\/2″ parallax_repeat=”cover” bg_image_postions=”center center” content_align=”text-left”][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/email” el_class=”zircle” css=”.vc_custom_1489853911043{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-11.jpg?id=1836) !important;}”][vc_column_text]<\/p>\n A selection of products created to engage MIT Alumni\u2014to register and attend Reunions. Products include social media templates, registration postcards, emails, and brochures. Other event products include name badges, retractable banners, way finding, podium banners, maps, signage, and branded class gifts.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ bg_image_postions=”center center” content_align=”text-left”][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/mit-career-programs” el_class=”zircle” css=”.vc_custom_1502219683795{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2016\/12\/AH_4.jpg?id=2260) !important;}”][vc_column_text]<\/p>\n Marketing assets to support MIT Career Programs, this work covered several touch points with alumni, including email, information handouts, posters, table banners, social media posts, moo cards, and table coasters.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=”full_width” type=”container”][vc_column width=”1\/2″ bg_image_postions=”center center”][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/social-media” el_class=”zircle” css=”.vc_custom_1489854005716{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-03.jpg?id=1839) !important;}”][vc_column_text]<\/p>\n A selection of illustrations to support social media posts and\u00a0Slice of MIT<\/em>\u00a0articles, including a set of branded icons to promote the MITAA media channels.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ bg_image_postions=”center center”][vc_single_image image=”1331″ add_caption=”yes” alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/alc-marketing” el_class=”zircle” css=”.vc_custom_1489854035514{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-01.jpg?id=1840) !important;}”][vc_column_text]<\/p>\n A selection of products to support an event promoting and celebrating alumni leadership. Example products include, registration emails, program and award books, vertical web ads, posters promoting a mobile app, social media awardee biographies. Other event products include signage, maps, mobile app assets, name badges, and power point presentations.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=”full_width” type=”container”][vc_column width=”1\/2″ bg_image_postions=”center center”][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/family-weekend” el_class=”zircle” css=”.vc_custom_1489854110276{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-10.jpg?id=1842) !important;}”][vc_column_text]<\/p>\n A three day event on campus for current and prospective families. Products include registration brochures, event program books, maps, signage, welcome banners, and branded gifts.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/mount-auburn-cemetery” el_class=”zircle” css=”.vc_custom_1489856000479{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-08.jpg?id=1856) !important;}”][vc_column_text]<\/p>\n An exploration through information graphics of local architectural landmarks, Mount Auburn Cemetery in Cambridge and\u00a0the New York City water towers that sit atop every building that exceeds 6 floors.[\/vc_column_text][\/vc_column][\/vc_row][vc_row match_height=”yes” row_type=”full_width” type=”container”][vc_column width=”1\/2″][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/travel-brochure” el_class=”zircle” css=”.vc_custom_1489854231212{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-05.jpg?id=1845) !important;}”][vc_column_text]<\/p>\n A selection of products for the travel program, 24 MOO cards featuring travel shots around the world,\u00a08 panel folded brochures for select destinations, and a\u00a0catalog of 34 trips offered to alumni for the full year.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ bg_image_postions=”center center”][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/mit-crew” el_class=”zircle” css=”.vc_custom_1489854736097{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-12.jpg?id=1848) !important;}”][vc_column_text]<\/p>\n 8 feet retractable banners and matching 6 inch bookmarks for several affinity groups including BGLATA (bisexual, gay, lesbian,\u00a0and transgender association) and BAMIT (black alumni of MIT).[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=”full_width” type=”container”][vc_column width=”1\/2″][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/sample6\/” el_class=”zircle” css=”.vc_custom_1489855388796{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-13.jpg?id=1850) !important;}”][vc_column_text]<\/p>\n Branding for a startup company \u201cSample6\u201d collateral included business cards, handouts, eight feet banners, folding packaging boxes, labeling, and a website framework in WordPress.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_single_image image=”1331″ alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/postdoc-connections” el_class=”zircle” css=”.vc_custom_1489855638427{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-09.jpg?id=1852) !important;}”][vc_column_text]<\/p>\n Various cards and postcards aimed at engaging the alumni population, whether promoting the alumni network to post-docs, thanking MIT crew supporters, or\u00a0seasonal new year cards thanking volunteers, each of these involve playful illustrations supporting the messages for each audience.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":" [vc_row no_innerpadding=”yes” row_type=”full_width” type=”full_screen”][vc_column][vc_gallery type=”nivo” interval=”3″ images=”1440,1453,1444,2070,1448,2101,1151,1168″ img_size=”full” onclick=””][\/vc_column][\/vc_row][vc_row row_type=”full_width” type=”container” p_bottom=”10″ p_top=”10″][vc_column][vc_column_text css=”.vc_custom_1498187804870{padding-top: 0px !important;padding-right: 10px !important;padding-bottom: 0px !important;padding-left: 10px !important;}”] A selection from my work including print, digital, and UX. Click on the images below to explore further. [\/vc_column_text][\/vc_column][\/vc_row][vc_row row_type=”full_width” type=”container”][vc_column width=”1\/2″ content_align=”text-left”][vc_single_image image=”1331″ img_size=”full” alignment=”center” style=”vc_box_circle_2″ onclick=”custom_link” css_animation=”none” link=”http:\/\/xscotta.com\/pfolio\/h4bits” el_class=”zircle” css=”.vc_custom_1489853739447{background-image: url(http:\/\/xscotta.com\/pfolio\/wp-content\/uploads\/2017\/03\/head-02.jpg?id=1832) […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-page-full.php","meta":[],"_links":{"self":[{"href":"https:\/\/xscotta.com\/pfolio\/wp-json\/wp\/v2\/pages\/85"}],"collection":[{"href":"https:\/\/xscotta.com\/pfolio\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/xscotta.com\/pfolio\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/xscotta.com\/pfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/xscotta.com\/pfolio\/wp-json\/wp\/v2\/comments?post=85"}],"version-history":[{"count":299,"href":"https:\/\/xscotta.com\/pfolio\/wp-json\/wp\/v2\/pages\/85\/revisions"}],"predecessor-version":[{"id":2328,"href":"https:\/\/xscotta.com\/pfolio\/wp-json\/wp\/v2\/pages\/85\/revisions\/2328"}],"wp:attachment":[{"href":"https:\/\/xscotta.com\/pfolio\/wp-json\/wp\/v2\/media?parent=85"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}habits (a prototype app)<\/h1>\n
balance (MA thesis)<\/h1>\n
Miscellaneous Infographics<\/h1>\n
MIT Reunions<\/h1>\n
MIT Career Programs<\/h1>\n
MIT Social Media<\/h1>\n
MIT ALC Marketing<\/h1>\n
MIT Family Weekend<\/h1>\n
Wide Format Infographics<\/h1>\n
MIT Travel Products<\/h1>\n
MIT Bookmarks and Banners<\/h1>\n
Sample6<\/h1>\n
MIT Cards and Postcards<\/h1>\n